Profound: Brand Visibility for the Generative Internet

Founded by James Cadwallader and Dylan Babbs, Profound is building the platform that gives marketing teams real visibility and control over how their brands appear across AI systems like ChatGPT and Perplexity. The platform now processes over 100 million AI search queries a month, spanning 18 countries and six languages. Early adopters include brands like Indeed, MongoDB, and Ramp.